Spot product video

 
 

Anonymous reporting for workplace harassment and discrimination

Role

Scriptwriter

Collaborators

Micah Rivera (Art Director), Jessica Collier (CEO)

Overview

This video introduces Spot—an AI bot for reporting harassment and discrimination at work—to both employers and employees.

Spot addresses sensitive and often traumatic events, so it was important to establish an empathetic, empowering, and ultimately hopeful tone. Another challenge was to describe a potentially complex, first-of-its-kind product in a concise and simple way.

I had already worked closely with the founding team to develop the product and brand content, and the script was a natural extension of that work.